Big data and jazz music - microphone and stage lights

Big data, it turns out, has similar attributes to another collaborative, creative process – jazz music. It also shares the same core principles for success: leadership, governance, collaboration, and innovation.

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How to get the most from your advanced analytics projects

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A technology tsunami is heading right at the real estate market. Will your company ride the wave, or be crushed by it?

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Data Strategy article header image

Getting the most out of big data means setting a comprehensive data strategy from the very beginning.

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Artificial Intelligence Neural Network

To remain competitive, enterprises need to ride multiple waves of technology change simultaneously.

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It’s no secret that marketing, and indeed business as a whole, is more competitive now than ever before. In this tough economic climate, it becomes all too easy to place copywriting in the cross-hairs, questioning whether it’s truly worth the investment in a dedicated professional when the task of writing copy could instead be delegated to other marketing personnel.

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Blonde woman looking at smart phone in London

What is a brilliant citizen experience? It’s one that is safe, fast, easy, personal, and useful. Sounds straightforward enough, but in Canada, we have a long way to go before government services are delivered in the at-our-fingertips approach that citizens, as customers, have come to expect.

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Piece by piece

At T4G, we’re firm believers in doing the right thing. Not just morally and ethically, but technically too. Our job is to understand current and emerging tech and how these tools can benefit our clients’ businesses. We LOVE technology. But sometimes, that can be a problem.

When faced with a problem, our first instinct is to leap to solving that problem – often by simply throwing technology at it. What results is a solution in search of a problem. We’ve failed to take that critical first step – making sure we’re solving the RIGHT problem.

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